NVE helped form a partnership between Lincoln Motor Company and Dream Hotel in a reoccurring program comprised of a series of small media previews, paired with a high-energy exclusive launch of the latest fleet of Lincoln vehicles. Headlined at the Dream’s Hollywood flagship, the partnership stitched together each brand’s individual audiences and created content for music mavens such as St. Paul and The Broken Bones, Bob Moses, top-tier media, and influencers.
The collab featured integrated content development including the scripting, casting, and production of narrative and commercial style video pieces, used to amplify both brands to new markets and exponentially larger audiences. Collective video content received over 13M total impressions and 25k+ YouTube videos. NVE continues to align Lincoln and Dream for partnership programs including the evolving iterations of Dreamscape, as well as additional integrated content campaigns.