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Seedlip Dry January Influencer Program


Send Seedlip’s product to top tier influencers in the health and wellness demographic to introduce Seedlip’s cocktail kit during Dry January and February.


Get top tier health influencers to introduce Seedlip’s cocktail kit during dry January and February to their demographic through social media.


Through creative and personalized content made by influencers and tastemakers selected by NVE owned, TheFutureParty, Seedlip’s product reached individuals that wanted to start the year embracing a healthy lifestyle while enjoying the taste of a cocktail.


Our Brand Influence team coordinated the kit deliveries, while TheFutureParty managed the influencers using their community to amplify Seedlip’s messaging.


As a result, 21 influencers with a total Instagram reach of 3,000,000 targeted followers positioned Seedlip as the must-sip solution for the health-conscious consumer through curated IG stories.