Red Bull wanted to create a disruptive piece of content that would perform well on social media. NVE had to create a challenging obstacle course that made sense from a baseball perspective while also being visually stimulating. To achieve this, we had to find the right balance between making it challenging enough for one of the best athletes in the world while still making it fun to watch. During this process, we had to work around Kris Bryant’s schedule while he was in season.
We not only have the insight of coming up with original creative concepts, but we are rooted in reality and know how to execute those concepts from start to finish.
Creative, on-site design, fabrication, production, and content creation were all built under one roof, a true testament to NVE’s unique capabilities. We collaborated closely with Red Bull, Kris Bryant’s team and outside vendors every step of the way to produce a great partnership and an entertaining content piece.