Press
FORMULA 1 MIAMI GRAND PRIX: AMEX, JACK DANIEL’S, HILTON, FERRARI AND MORE
- May 16, 2024
NVE teamed up with Liquid I.V. to set up Race House in the Miami International Autodrome’s Fountains area, along with branded touchpoints and garage-themed sampling pop-ups around the Hard Rock Stadium complex. The Race House club experience featured branded lounge areas, logoed pillows, seating, light bites and fruit-flavored, Liquid I.V. Hydration Multiplier-infused specialty beverages, including Winnermelon, Pit Crew Punch and Miami’s Vice.
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